Organic Campaign Visibility Through Community Media

The campaign engaged #iDoit4mycity Media to add organic community-media visibility to its broader communications effort. The work focused on native integration: campaign-supplied source content was incorporated into existing programming and adapted into shorter Instagram Reels designed to fit the platform's established content flow.

• Approximately 15 organic content placements across the campaign window.
• One dedicated social post supporting the campaign's visibility effort.
• A long-form interview distributed alongside shorter, platform-native Reels.
• Editing and presentation designed to match existing #iDoit4mycity programming.
• Organic distribution completed without a separate paid-media budget.

“The content generated by IDI4MC looked highly professional and fit into existing Instagram reels effortlessly. The team was extremely friendly and easy to work with.”

Campaign Management reported receiving audience feedback that several people listened to the full interview. The campaign also received positive comments about its use of nontraditional media and the professional appearance of the shorter Reels.

On August 18, 2026, the official election-night result listed Eric Atria as the winner of Alachua County Judge, Group 5, with 25,164 votes (61.48%), with all 63 precincts reporting.

The election result is included only to establish the engagement timeline. This case study does not claim that #iDoit4mycity Media caused, influenced, or contributed to the election outcome. Nothing in this document should be interpreted as a personal endorsement of #iDoit4mycity Media by Eric Atria. The quoted feedback is attributed solely to Campaign Management.

Official Alachua County Election Night Reporting — 2026 Primary Election: enr.electionsfl.org/ALA/4023/Summary/